2020 Recipient of the GOOD DESIGN award as awarded by the Chicago Anthenaeum: Museum of Architecture and Design.
Helping to Keep you Healthy
The unique curled side bristle design allows for 3D toothbrushing. All three sides of the tooth and gum line are cleaned simultaneously.
3D Design allows for better brushing
The three sides of bristles ensure that you brush the top of your teeth and both sides of the teeth and gumline all simultaneously, resulting in a more effective and efficient brushing session. Remember to brush for 2 minutes twice a day. Brushing with the CleanCurl 3D Toothbrush for 2 minutes is equivalent to brushing with a conventional toothbrush for 6 minutes!
Taking Care of You
Designed by two Boston-based Dentists and the Swiss Oral Care Company, Edel+White, the Cleancurl 3D Toothbrush features soft gum-friendly curled bristles which reach all the way down to the tooth/gum interface and ensure that all three sides of the teeth and gums are cleaned simultaneously.
It has taken three years to develop the technology to produce the unique curled bristles which allow for 3D toothbrushing.
Hand-Friendly Toothbrush Handle Design
Holding your toothbrush should be comfortable and allow for precise control during brushing. The carpel tunnel-friendly design allows for a solid ergonomic grip on the handle during toothbrushing.
Founded in Chicago in 1950 by Eero Saarinen and Charles and Ray Eames, GOOD DESIGN remains the oldest and the world’s most recognized program for design excellence worldwide.
“The toothbrush uniquely combines geometry and kinetics. The 2D oval was brought to life using a flexible material, creating a 3D looping handle that can be lightly manipulated. If the user brushes with too much pressure, the loop closes to relieve tension in the wrist. At the same time, the head flexes away from the teeth to prevent damage to teeth and gums.
The head is compact, which permits a large variety of tufting options and layouts. It includes a high-density version and innovative curved bristles for better brushing, particularly for people with limited dexterity. We believe that the CleanCurl 3D toothbrush improves people’s brushing habits with its smart and economical design. It takes the manual toothbrush one step closer to perfection.
Each toothbrush saves an average of 50% plastic, thus reducing the carbon footprint of the product and offering a more ecological approach. This can be taken one step further by using a rice husk-based material, which has been successful in testing.”
